The benefits of greater torque and responsiveness allow Mazda's engineers to more closely space gear ratios for quicker acceleration without impacting efficiency, complementing Mazda's human-centric Jinba Ittai—"horse and rider as one"—driving dynamics. Mazda will introduce SKYACTIV-X in a production vehicle in 2019.
Originally established in 1987 by the American Marketing Association, but an independent organization since 2008, the Edison Awards™ have recognized and honored some of the most innovative products and business leaders in the world and is among the most prestigious accolades honoring excellence in new product and service development, marketing, design and innovation.
Edison Awards is a program of Edison Universe, a 501(c)(3) organization. Its awards honor innovation, recognize achievement and celebrate success from organizations across the globe, Edison Universe is focused on fostering innovation. Edison Universe celebrates natural curiosity, supports discovery, promotes the core skills and processes of innovation, and helps foster a deeper understanding of teamwork and experimentation. A few key objectives are promoting innovation concepts and curriculum in a variety of media; mentoring and encouraging students, and bridging students to industry. More information: http://www.edisonawards.com/.
Mazda North American Operations is headquartered in Irvine, California, and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States and Mexico through nearly 700 dealers. Operations in Mexico are managed by Mazda Motor de Mexico in Mexico City. For more information on Mazda vehicles, including photography and B-roll, please visit the online Mazda media center at InsideMazda.MazdaUSA.com/Newsroom.